Prove Your Business Case - follow up story
How product managers show business impact
What happened after writing a recent Product Management IRL article? These insights are for premium subscribers to Product Management IRL.
This week’s backstory is about showing your business impact to your organization:
What Prompted This Article?
I waited to write about “Doug” for a couple of months. Who is Doug?
Doug is a talented and experienced product manager. He built amazing business opportunities by working with business development leaders. He could “read a room” and pick up signals I missed.
Sadly, Doug’s job was eliminated as part of a large workforce reduction.
Why was Doug’s job affected when others on the team weren’t affected?
The difference: proving the business case.
I wrote the article to help other strong product managers connect their business case to delivering business value. The 5 areas to make these connections:
Plus, more free resources on business acumen proof points.
What Happened After This Article?
Keep reading with a 7-day free trial
Subscribe to Product Management IRL to keep reading this post and get 7 days of free access to the full post archives.